How to Stand Out in a Competitive Dietary Supplement Market

Join us and Innova Market Insights as we explore opportunities in the dietary supplement market.

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About this webinar

Consumers around the world are increasingly aware of their personal health and well-being, but their busy lifestyles can make it challenging for them to maintain a healthy and balanced diet.

As a result, they are turning to dietary supplements for an efficient and personalized way to support specific (digestive) health needs. This is a major reason why the global dietary supplements market is expected to explode with a CAGR of 8.9% from 2022 to 2030 (Grand View Research, 2022).

Therefore, there is an exciting opportunity for brands—but with opportunity comes competition. So, how is your brand innovating so you can stand out in this competitive and growing market?

In this webinar, we’re joined by Innova Market Insights as we dive into the challenges and opportunities for innovation in the dietary supplement market by exploring:

•  The biggest trends and innovations shaping the dietary supplement market

•  The most popular and emerging claims and formats and the regional differences

•  Actionable insights and inspirational concepts that will help brand owners plan for what’s next

•  Take a deep dive into Biotis® GOS-OP High Purity, our new ingredient developed specifically for the supplement industry

Did you know? The Therapeutic Goods Administration of Australia (TGA) has exclusively added galacto-oligosaccharides (GOS) to its Permissible Ingredients Determination for listed complementary medicines in Australia, meaning that Biotis® GOS is deemed healthy and safe for the Australian market.

 

 

 

 

Watch the webinar today

Meet the speakers

Tessa Schoones

Market Analyst, Innova Market Insights
Tessa is a Market Analyst at Innova Market Insights, an international market intelligence and research company that tracks innovations and developments within the food and beverage industry. As a market analyst, she combines her analytical skills and academic knowledge on potential health effects of products and ingredients, to provide Innova Market Insights’ customers with the insights they need to succeed in the dynamic food and beverage industry.

Katherine Burke

Technical Sales Specialist, FrieslandCampina Ingredients
Katherine brings ten years of industry experience to the FrieslandCampina team. She works closely with key industry stakeholders such as IFT, ADPI, CRN, IDFA, and the CFSF. Katherine believes personal connections are key to success and continuous learning.

Linda Bentert

Marketing Manager Biotis® Gut Health, FrieslandCampina Ingredients
Linda has been working for FrieslandCampina for a little over 2.5 years. With a background in health science, combined with almost 10 years of experience in marketing, she is keen to bring health benefit ingredients to the market in a way brand owners and consumers cannot resist.

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